Video and similar bandwidth-hungry content are forecast to be the main
driver of future internet-traffic growth, with 1.2 million video minutes
- equivalent to more than two years' of video - travelling around the
internet every second by 2016. But today's networks handle this content
inefficiently.
'Today, the vast majority of internet usage is data retrieval, data
delivery and streaming, and web services access, where the user cares
only about the content and is oblivious to the location where it is
stored, as long as it is timely and reliably delivered,' explains Dr
Theodore Zahariadis, CTO at Synelixis Solutions Ltd in Greece. 'The user
knows that he or she wants news from CNN, videos from YouTube or
weather information, so they use a web browser to download data from the
relevant server.'
'In order to serve each user's request, billions of identical
content chunks are replicated at the application server, and follow
paths across the network, many of them the same. Therefore identical
content is sent multiple times over the same internet segments,
exponentially increasing the network traffic and the network
infrastructure requirements.'
There is, however, a much more efficient alternative, one that not
only reduces the load on servers and networks, but makes it easier and
faster for users to discover and access content. It could also improve
the user experience with increased interactivity and content enrichment.
It is achieved by focusing not only on the communications channel but
on the content itself, by embedding intelligence into the network so
servers, routers and end-user devices know what data is being accessed
from where - so, for example, video streaming adapts to changing network
conditions, ensuring high-quality video optimised for the viewing
device.
This approach to developing so-called Future Content Networks (FCNs)
was implemented and tested in the 'Content-aware searching, retrieval
and streaming' (
COAST) project,
coordinated by STMicroelectronics in Italy and supported by more than
EUR 3 million in funding from the European Commission.
Dr Zahariadis, the COAST technical coordinator, points out that the
project's approach became possible due to the increasing processing
power, memory and caching capabilities of end-user and network devices,
enabling them to become content aware. This in turn enables three key
developments rolled out by the project team as part of an FCN overlay
architecture.
Firstly, network nodes (such as routers, home gateways and user
devices) are embedded with intelligence that enables them to identify
and classify content 'on the fly' as it passes through them, and
identify where distributed content is located and cached - in order to
optimally match users' data requests with availability and meet Service
Level Agreements (SLAs) on content consumption.
Secondly, a content-aware delivery architecture was deployed,
complete with solutions for efficiently and dynamically discovering the
underlying network infrastructure and identifying user device types - so
that content is continually optimised for the device on which it will
be consumed and the means by which it will be delivered.
Thirdly, the COAST team developed technology to adapt and enrich
media content so users receive content that best suits their
preferences, network and device characteristics and can interact with it
- selecting different viewpoints for a video, for example, or panning
and zooming in or out.
Reducing redundant traffic
'By changing the content delivery paradigm, we can reduce the
identical traffic that is routed over the same internet links, and
consequently decrease network infrastructure investment requirements and
extend the lifetime of existing network infrastructure to meet the
increasing content-delivery requirements,' Dr Zahariadis explains. 'And
by enhancing the internet content-searching capabilities with passive
crawling and content-popularity features, we can deliver in a timely way
the most appropriate content, matched to the user's preferences and
context.'
The upshot for end users is easy, fast access to content -
potentially at reduced cost if they are being billed by minute or volume
- while also enhancing their ability to share content and become
content providers themselves. Meanwhile, content providers should be
able to serve a broader audience thanks to the improved indexing and
search functionality, while network operators gain by being able to
extend the lifetime of their existing infrastructure and putting off the
costly investments that would otherwise be required to meet growing
traffic demands.
Crucially, the COAST technology offers scalability by design,
enabling it to keep pace with ever-growing bandwidth demands from HD
video and, increasingly in the future, 3D video.
In that regard, the project has made notable contributions to the
MPEG 'Dynamic Adaptive Streaming over HTTP' (DASH) standard, which
seamlessly adapts video content to changing network conditions,
providing high quality playback without stalling or rebuffering issues.
During the course of the project STMicroelectronics, along with other
COAST partners, demonstrated the first 3D DASH-streaming client
prototype running on an embedded platform and is continuing to actively
promote the standard.
The team's work has also fed into other standardisation activities,
among them Internet Engineering Task Force (IETF) working groups on the
AVT, CDNI, ALTO and Decade standards, as well as the European
Telecommunications Standards Institute's (ETSI) TISPAN working group and
the Digital Living Network Alliance (DLNA).
The technology is also being considered for commercial
implementation, notably by Spain's Telefónica, a project partner.
Telefonica I+D, Telefonica's R&D arm, has identified concrete
exploitation areas that, in collaboration with COAST partners and third
party providers, could improve Telefonica's content delivery services,
support content adaptation and enhance the operator's mobile broadband
network.
Other partners, such as STMicroelectronics, NEC, Yahoo and
Synelixis, are also exploiting the results in collaboration with their
product and business divisions, the project technical coordinator notes.
And their collaboration is continuing.
'Though there are no precise plans for a follow-up project, members
of the consortium are already collaborating on research in COAST-related
areas, including content-centric networking, distributed searching and
indexing, dynamic adaptation of content and efficient content
distribution,' Dr Zahariadis says.
COAST received research funding under the European Union's Seventh Framework Programme for research (FP7).
Link to project's website:
-
'Content-aware searching, retrieval and streaming' website
Other links:
-
European Commission's Digital Agenda website